Are You a Scuppie?

While our server was down for maintenance this lunch hour, I took the time to tackle the pile of yet-to-be-read magazines that have been cluttering up my desk for the last few months. The first one I opened -the August 2008 issue of Display & Design Ideas- began with an interesting question: are we green yet? Editor RoxAnna Sway then launched into the relative greenness of retail compared to other industries. It was all interesting stuff, but what really caught my eye was mention of the word "scuppie" in the second to last paragraph of her column.

Wondering what the heck a "scuppie" was, I checked out the website Ms. Sway listed. Waiting there was a wealth of information, courtesy of Chuck Failla (author of the forthcoming The Scuppie Handbook), that will enlighten any visitor to what a "socially conscious upwardly-mobile person" is and what they believe in.

According to the website, a "scuppie" is:

1. "A person who desires all the best life can offer and strives for thos goals in a socially conscious manner.
2. One who is dedicated to the pursuit of peace, happiness and cash (not necessarily in that order).
3. Someone 'green' -- i.e. one who understands to love of money does not preclude the love of nature...and vice-versa."

While I wouldn't necessarily call myself a "scuppie," I'd say it's definitely applicable in today's society (I can think of at least a handful of people who would qualify). Think you might be a "scuppie" or intrigued by the "scuppie" lifestyle? Check out www.scuppie.com for more than a canvas tote's worth of info to get you thinking, delivered with enough wit to make you smile.