Mimosa

All the articles I'm reading about this Gap/Pantone collaboration leave me wondering more about Pantone's pick for color of the year than anything. Mimosa? Sounds fun and fizzy. After visiting the official Pantone website to get the low down on this bright color, it turns out that "fun and fizzy" isn't too far off.

Mimosa is described as a "warm, engaging yellow." According to Leatice Eiseman, executive director of the Pantone Color Institute, "The color yellow exemplifies the warmth and nurturing quality of the sun, properties we as humans are naturally drawn to for reassurance." Mimosa is also a color that "sparks imagination and innovation."

After reading that description, mimosa seems like a natural choice for the "it" color of 2009 - a year when we're all looking for some reassurances and creativity and innovation will be called on more than ever to solve looming problems.

Winters are too long in Wisconsin. I'm thinking a mimosa-colored t-shirt from The Gap would be a fitting ray of sunshine right about now.