GlobalShop Recap

Well, GlobalShop '09 has officially wrapped and The Diaries' is back in the office. Yes, that means I didn't win millions, but I did win back the $5 I put in the nickel slots. A small victory. I also came back with a wealth of information pertaining to the retail industry and its participants. A bigger victory.

The show floor was packed with booths of all shapes and sizes displaying wares related to six main categories: Store Fixturing, Visual Merchandising, At-Retail, Store Design & Operations, Digital, and Retail Marketing. In addition to product, exhibitors showed off some Vegas flair with mimes, magicians, poker, and happy hours -- FUN!

But it wasn't all fun and games. There was also some serious learning going on during the conference portion of the convention. Tuesday morning's keynote presentation about shopper marketing was a BIG highlight for me and I'll tell you all about it in Monday's post. Stay tuned.