Revolving Storefronts

With an expansive list of open retail space on their hands, perhaps landlords should take a hint from NYC's 303Grand and start thinking in the short-term to fill their spaces.

According to this post on PSFK's Retail blog, 303Grand is "a 'revolving storefront' operated by digital marketing agency Street Attack. There mission is to offer people, brands, artists and organizations the chance to create temporary and engaging retail environments on a limited budget or time commitment." Rentals can last from one day up to three months with rents starting at $300.

Short-term and low cost, this revolving storefront concept seems like the perfect answer to a variety of space needs, playing host to one-night-only events or even providing a launching pad for products or brands. And it also seems like a potentially profitable solutions for landlords with empty retail space on their hands.

What do you think about the revolving storefront concept? Leave your comments here.