Tuesday, March 11, 2008

It's All In the Upkeep

I find waking up with a super sore throat and a complete lack of a voice to be generally unsettling, but when these symptoms present themselves after having been exposed to the plague (i.e., a mixture of influenza, multi-symptom viruses, strep throat, etc.) for the past couple of weeks at the office, I didn’t hesitate to hit up my nearest convenient care facility to get some tests done.

The facility’s facade was nice enough and the nurse practitioner was every bit a knowledgeable professional, but after sitting in the examination room for a while and taking in its slightly shabby, mismatched cabinets and crooked drawer and door fronts, I couldn't help but lose a little bit of confidence in the place.

In situations where people need to visit your store or office to do business, appearance is everything. This definitely includes keeping merchandise neat and orderly, but it also means taking care of your fixtures and displays to make sure they are always looking their best as well. These things can say a lot about you and your business, and it's all too easy for them to send the wrong message.

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