Monday, June 2, 2008

Designer Restaurants

When I think of Vegas, I think “entertainment.” The buzz of the casinos. The elaborate stage shows. The fabulous shopping. Everything is so over-the-top that it’s hard to believe that the dining scene was once considered a “culinary wasteland of standardized steak joints, dark rooms, and sloppy buffets.” Standard? In Vegas? You can’t be serious.

Luckily for the millions of visitors that travel to this desert oasis each year, the ordinary is giving way to the extraordinary as restaurant design is becoming more entertaining and even adventurous. In an article for Forbes Traveler (as posted on the WRCB website), Steve Friess highlights this changing trend and one thing’s for sure: diners and designers alike are excited. Spacious real estate, outrageous budgets, and an “anything is possible” attitude? What’s not to be excited about?

Not every designer will have the opportunity to work in Vegas, nor will every restaurant or retail store have a location there, but I think we can all appreciate what’s going on and be inspired by it. The idea of “décor as entertainment” or even as a marketing angle isn’t anything new. This is just proof that it can (and does) work.

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